지역사회공헌Social Contribution

글보기
Innovation and Scaling for Impact How Effective Social Enterprises Do It
자료형태단행본
제목Innovation and Scaling for Impact How Effective Social Enterprises Do It
저자Christian Seelos, Johanna Mair
발행기관Stanford Business Books
발행연도2017
URLhttps://ssir.org/articles/entry/innovation_and_scaling_for_impact_how_effective_social_enterprises_do_it



Innovation and Scaling for Impact forces us to reassess how social sector organizations create value. Drawing on a decade of research, Christian Seelos and Johanna Mair transcend widely held misconceptions, getting to the core of what a sound impact strategy entails in the nonprofit world. They reveal an overlooked nexus between investments that might not pan out (innovation) and expansion based on existing strengths (scaling). In the process, it becomes clear that managing this tension is a difficult balancing act that fundamentally defines an organization and its impact. 


The authors examine innovation pathologies that can derail organizations by thwarting their efforts to juggle these imperatives. Then, through four rich case studies, they detail innovation archetypes that effectively sidestep these pathologies and blend innovation with scaling. Readers will come away with conceptual models to drive progress in the social sector and tools for defining the future of their organizations.


(출처=The Amazon Book Review)